- Zapio, a European SaaS innovator, has launched in Kenya, bringing AI-powered Customer Experience (CX) solutions tailored for local businesses.
- The company targets industries like banking, insurance, and telecom, aiming to transform data into actionable insights and drive customer loyalty.
- In an exclusive interview with Nairobipost, Zapio’s CEO Mr. Sebastien Strauss revealed that the company’s bold market strategy, paired with its cutting-edge localized AI solutions, is set to fuel unprecedented growth for Kenyan businesses.
European SaaS startup Zapio has officially entered the Kenyan market, unveiling its AI-driven Customer Experience (CX) solutions tailored to meet the unique needs of local businesses.
The company, which has gained prominence in Europe for its transformative AI capabilities, is targeting key industries like banking, insurance, and telecom.
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“Kenya is a dynamic hub for innovation and customer-centric strategies, making it the perfect market for Zapio’s expansion into Africa,” said Sebastien Strauss, Zapio’s CEO, in an exclusive interview with Nairobipost.co.ke.
“We are committed to helping businesses here harness the power of data to drive customer loyalty and satisfaction.”
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Zapio’s technology aims to bridge the gap in the local market by transforming raw customer data into actionable insights.
According to Strauss, “Our platform goes beyond traditional CX metrics like Net Promoter Scores and delivers real-time, AI-powered solutions that empower businesses to act decisively and improve customer experiences instantly.”
The company has already established a local team and plans to further invest in Kenyan talent and infrastructure.
“We’re not just bringing technology; we’re building relationships, fostering innovation, and ensuring that our solutions align with Kenya’s mobile-first and culturally nuanced market,” Strauss added.
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Zapio’s launch includes partnerships with Kenyan businesses and participation in major industry events like the Africa Tech Summit and Africa’s Annual CX Conference by the Institute of Customer Experience (ICX).
“This is just the beginning,” said Strauss. “We’re here to make a meaningful impact and set new standards for CX in Kenya and Africa.”
